Università Cattolica del Sacro Cuore Università Cattolica del Sacro Cuore

Cattolica International

Course details

This Specializing Master program features more than 500 hours of in-class training, integrated by hands-on exercises, laboratory activities, field experiences, project-based work, team collaboration and attendance to seminars - such as the UX Talks - given by internationally renowned experts.

The program takes place 3 days a week. Minimum mandatory attendance is 75%.

Courses

USER EXPERIENCE PSYCHOLOGY PRINCIPLES (3 ECTS)

  • Psychology of user experience
  • Cognition and emotions
  • Social and communication psychology
  • Paradigms of human-computer interaction
  • UX ethics

 

DESIGN & UX PRINCIPLES (3 ECTS)

  • Human-centered design
  • Interaction design basics
  • Service design basics
  • From strategic design to design thinking
  • Visual design basics & tools

 

USER RESEARCH TOOLS AND METHODS (5,6 ECTS)

  • Research planning and execution
  • Qualitative research methods
  • Cognitive modelling
  • Task analysis
  • P.A.C.T. framework and scenario mapping

 

USER RESEARCH PRACTICES (2,4 ECTS)

  • User research in practice
  • Conducting qualitative interviews
  • Building personas
  • Defining customer journey maps

 

CREATIVITY & SOFT SKILLS FOR UX (1,6 ECTS)

  • Soft skills for UX
  • Team management
  • Team creativity

 

UX DESIGN PRACTICES (8 ECTS)

  • Concept generation
  • User stories & user cases
  • Information architecture
  • Prototyping
  • Hand-off: UX to UI to development

 

QUALITATIVE AND QUANTITATIVE EVALUATION (5,6 ECTS)

  • Experimental design, ethics and validity
  • Qualitative research evaluation methods and tools
  • Quantitative research evaluation methods and tools

 

DESIGN EVALUATION TOOLS AND METHODS (2,4 ECTS)

  • Usability testing & A/B tests
  • CRO & data analysis
  • Prototype refinement

 

FINAL PROJECT WORK (6,4 ECTS)

  • Hands-on workshop

 

INTERNSHIP (6 ECTS)

 

FINAL PROJECT (16 ECTS)

Classroom training, seminars, project-work and internship experiences carried out with partner companies are integrated into an optimized professional path to maximize the talents, ambitions and starting skills of each participant. 

During the Master, you will also enjoy teamwork with colleagues from different backgrounds (i.e., designers and psychologists), under the rigorous supervision by leading international experts.
 

THEORETICAL-PRACTICAL LESSONS
THEMATIC SEMINARS
EXERCISES
CASES ANALYSIS AND DISCUSSION
LAB. ACTIVITIES
PROJECT WORKS
INTERNSHIP

At the end of the Master, you will enjoy the opportunity to put your knowledge  and skills into practice, by participating  in an internship in one of the qualified partner companies.  
Our faculty counts on serveral recognized teachers and professionals, from the fields of psychology and design.


Scientific Direction

Prof. Andrea Gaggioli 
Andrea is full professor of psychology  at the Università Cattolica del Sacro Cuore.  
His research goal is to integrate neuroscience, immersive design, and art to create transformative digital experiences that improve people’s lives.  Andrea earned a M.Sc. in Experimental Psychology from the University of Bologna and a Ph.D. in Psychobiology from the University of Milan.  Over the last 20 years, Andrea has been involved in several r&d projects concerning human-computer interaction and Ux. His research has been largely funded by the European Commission. Andrea has published over 150 articles in peer-reviewed journals, including Science and Nature, and he has been invited to give keynote addresses at national and international conferences on the topics of his research.

Prof. Venanzio Arquilla
Venanzio is Associate Professor at Politecnico  di Milano - Design School and Secretary of the Bachelor Degree on Product Design and   the Master Degree on Product Design for Innovation  at the Politecnico di Milano - Design School.
His research activities deal with design innovation tools and methodologies, service design, design policies, making and fabbing, including different lines of research on design innovation and technology transfer, with collaboration at national and international levels. Venanzio is Founder and Director of the Experience Design Academy - POLI.design and of Laboratorio Co.Meta - Design for Autism.

 

Executive Board

Prof. Andrea Gaggioli, Università Cattolica del Sacro Cuore
Prof. Venanzio Arquilla, Politecnico di Milano
Prof. Carlo Galimberti, Università Cattolica del Sacro Cuore
Prof. Giuseppe Riva, Università Cattolica del Sacro Cuore
Prof. Davide Genco, Politecnico di Milano

The goal of the training is to form professionals who are able to combine high-level competences in design (research, prototyping, conceptual development  and evaluation) and the psychological ability  of understanding user’s needs and expectations. Students who complete this Master can develop their professional career in the following paths: 
  • User experience designer
  • UX researcher
  • Interaction designer
  • UX specialist
  • Product deisnger
  • Usability analyst
The Master has established partnerships with several qualified companies, which will provide you with project work and stage opportunities.

 

Main sponsor:
Ernst & Young

Partner companies:
BPER Banca S.p.A.
Promoest
SRLabs
Studio Volpi
Vodafone Design Studio

Classes begin on January 21, 2022