Curriculum
First year
- Audaudiovisual media policies and new challenges for the cultural industries (8 ECTS)
- Data communication and society (with tool for social research and data analysis) (8 ECTS)
- Data science for communication with pitching and public speaking (8 ECTS)
- Digital and soft skill (6 ECTS)
- General management and principles of accounting (8 ECTS)
- Marketing management and marketing planning (8 ECTS)
- Psychology of digital media with developmental psychology (8 ECTS)
- English for business (3 ECTS)
- Workshop: self branding & job positioning (2 ECTS)
Second year
- Corporate communication and communication law (8 ECTS)
- Languages and creativity in media with brand entertainment (8 ECTS)
- Public humanities and cultural diplomacy (8 ECTS)
- Business marketing (with digital marketing project) (8 ECTS)
- Free choice exams (8 ECTS)
- Final dissertation (10 ECTS)
- Internship (10 ECTS)
- Workshop: thesis and dissertation (1 ECTS)
Career opportunities
Graduates in Communication for Business, Media and Culture can operate in the following areas:
- Marketing and communications departments of companies, institutions, associations, administrations
- Agencies
- Media centres
- Press and media
Students will develop the necessary knowledge, competences and skills to work in the field of communciation marketing and management. Among other professionals, the degree programme trains graduates to become:
- Audience developer
- Communication manager
- Communication strategist
- Culture promoter
- Digital account
- Digital communications specialist
- Digital marketing specialist
- Events manager
- Media planner
- Media relator
- Project manager
- Public relator
- Social media manager
- Web analyst
- Web marketing specialist
Programme dates
The calendar for the academic year 2023/24 will be available in July 2023.
For reference: classes for the academic year 2022/23 started on September 26th, 2022.
Find here the calendar of the Faculty of Arts and Philosophy and Economics for the a.y. 2022/23.
Delivery mode
Please refer to this webpage for updates about delivery mode for academic year 2023/24.
Learning Italian
If you are looking for a flexible and autonomous solution to learn Italian while studying at Università Cattolica, you can access the self-learning linguistic lab (CAP) of the SeLdA (Servizio Linguistico d’Ateneo) and benefit from a personalized language advisory service.
In addition, SELDA organizes fee-paying Italian language courses, for more information contact SELDA from the dedicated iCatt function (in the homepage, box “request for information”).
Theology seminar
Students are required to attend theology teachings aimed at offering a reasoned and critical knowledge of the Christian message.