How can higher education empower global talent? Sandra Slotte explores strategies for future-ready learning, inclusive career support, and partnerships that enhance employability and retention of international graduates.

Jenny Li Fowler, MIT's social media director, develops impactful strategies across various platforms, fostering community through authentic engagement and inclusivity in storytelling.

With a distinguished career bridging academia and industry, Dr. Marcus Collins has shaped marketing strategies through cultural insights. In this discussion, we explore how to 'find your congregation and preach the gospel' in marketing.

Inspired by the struggles of international classmates, Lars Molenaar co-founded Goin', a platform enhancing university onboarding by fostering early social connections among students.

"Virtual exchange brings professors and fellow students from any country right into your classroom at home. Virtual exchange should not be positioned as an alternative to mobility, but rather as the perfect complement to it."

"Through digital recruitment strategies, universities can now have a truly global reach, targeting new or remote regions and connecting with prospective students who didn’t have this chance before."

"Universities get students who otherwise would have never come on campus because they are busier and live hundreds of miles away. Universities enhance their brand not only in new geographical regions but in a new space - the space of online education."

"In the context of attracting Indian students, digital platforms have enabled universities to reach a wider audience with tailored and culturally relevant content."

"AI plays a pivotal role in the evolution of higher education marketing strategies, revolutionising data- driven decision-making for institutions to implement more efficient and effective tactics, increasing prospective student engagement and enrolment."

Interview with FREDRIK VAN HUYNH, CEO & Co-founder of Absolute Internship, an award-winning leading global internship programme matching students with internships at top companies around the globe.

The importance of offering Joint/Double Degree programmes lies in the added value perceived by students in their academic and professional development.

"To design a successful Dual Degree programme, it is essential to ensure congruence (goals should be communicated clearly), completeness (requirements of both countries must be satisfied), complementarity (the whole is greater than the constituent parts)"

Melissa Banks, Head of International Education in Austrade, explains what are the most important benefits of the double / joint degree programmes for the governments, the institutions and the students.

Dario Consoli explains how a university's ranking can be positively influenced by the availability of Double Degree programmes that it offers and how rankings impact the selection of an international partner for establishing Double Degree agreements

"Trust and recognition are key drivers, demonstrating that when higher education institutions work together, they can do far more for their students than any can do alone."

I think one of the big issues that universities should contribute to is how to heal the fractures in our society.

Interview with Alessandro Tuzzi, Vice General Manager "The massive increase in the use of new digital technologies has led to a significant reduction in distances. This puts our students in an extended, global competitive context."

"Cattolica International and CHEI are successful manifestations of how the University has internationalised and how it has become a mainstream strategic and transformative part of its current and future direction."

The man who paved the way for curiosity and courage, while connecting people from all over the world. Whose journey continues to inspire.

As Università Cattolica centenary year comes to a close, we discussed of internationalisation with Pier Sandro Cocconcelli, Vice Rector for internationalisation projects and Edilio Mazzoleni, Director of Global Engagement and International Education.

Most of the student issues were economic. We did a region-wide audit to see which students needed devices and which ones needed internet access and we got funding from the Caribbean Development Bank to provide those.

Western Sydney University’s approach has truly been a partnership effort. There has been incredible professionalism, collegiality and an openness to share ideas, lessons learnt and experiences.

After years of success in attracting international students, during 2020, the Australian university sector experienced its first drop in new enrolments in seven years.

"In relation to how we teach, we can either bring the social challenges into the classroom or we can take students out into the world."

"Global competition will increase for student and faculty mobility based on cost, convenience, quality and access to cutting-edge opportunity"

"Potential students are becoming increasingly agile. With greater access to resources, students are setting more goals and becoming more selective when choosing a study program."

"The role of the academy must shift from a mindset of an institution that provides information to an environment that provides students with experiences that challenge their aptitudes and develop their adaptability and flexibility."

World Endeavors is passionate about providing experiences rooted in active participation in concrete learning environments, leading participants to engage with the world as more empathetic and energized global citizens.

Ratih Indraswari is a lecturer in International Relations Department and also the Head Division of International Cooperation, International Office of Parahyangan Catholic University, Bandung, Indonesia.

Joanna kumpula is the international marketing manager at the Finnish National Agency for Education (EDUFI) where her main tasks are in developing and managing the international Study in Finland brand. 

Marina Casals Sala is Director of International Relations at Universitat Rovira i Virgili in Tarragona, Spain. Marina has presented at several conferences internationally, both facilitating workshops and giving presentations. 

Carmen Neghina is experienced in understanding international student mobility patterns, the shifting global marketplace of international education and regularly conducts research on various topics related to international students . 

Rob Lawrence has spent 30 years producing strategies for universities and governments around the world. He is a renowned and awarded expert in understanding different audiences, based upon meeting thousands of students and opinion leaders every year.

Jessica Winters is Head of Marketing at Utrecht University, the Netherlands. Jessica specializes in online and social media marketing and was an early adopter in the development and use of such tools in higher education.

Nannette Ripmeester is director of Expertise in Labour Mobility (ELM). ELM specializes for over 20 years in customising solutions for international labour mobility. Together with her team, Nannette works under the motto of ‘making mobility work’. 

Jérôme Rickmann is Head of Global Insights & Engagement Strategies at Finland University Inc. He is Project Lead for the 2015 newly formed “European Centre for Career Development & Entrepreneurship” - a transnational career service consortium.